The aim of the Marketing Diamond Awards is to promote professional and effective marketing solutions and to assist marketers in achieving the highest quality in their marketing initiatives.
The evaluation of the applicants was carried out by a professional jury of renowned experts in the field of marketing in Hungary, including scientists, educators and practitioners who recognised the professionalism, efficiency and effectiveness of the branding activities carried out by the Pécs Summer School programme.
The Pécs Summer School programme was established by the International Centre in 2016 to implement "Summer Trimesters" and increase the number of international summer schools in line with the objectives of the internationalisation programme at the University of Pécs. The academic programmes are provided by the university's faculties, while the International Centre is responsible for the overall organisation of the summer programmes.
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